Daily Archives: August 28, 2009

Crazy Daisy’s petal power

Struggling with mental illness since adolescence, Sarah Moir launched a floral shop with a mission: to promote mental wellness through flowers
August 24, 2009
Meredith Macleod
The Hamilton Spectator
(Aug 24, 2009)
It’s ironic that flowers have saved Sarah Moir’s life.

Moir, who feels emotions at an often crippling fever pitch, has found her mission in helping others express emotions through flowers.

Struggling with mental illness since adolescence, Moir hit the lowest point of her life at 27.

“It was a major turning point,” she says, with tears sliding down her cheeks. “I had become every negative stereotype. If I wanted to live, I had to learn how to … No one in my life wanted to be around me anymore. I didn’t want to be around me anymore.”

She pushed for help, got a diagnosis for her illness and plunged herself into studying floral design and opening her own business.

Almost exactly a year ago, Moir, 34, launched Crazy Daisy.

It’s much more than a floral shop. It’s a business with a social mission and Moir’s saviour.

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